Assessing the Role of Service Quality of Retail Self-Checkouts on Customer Satisfaction and Loyalty: Empirical Evidence from an Emerging Market

Demirci Orel F., Kara A.

in: Marketing Dynamism & Sustainability: Things Change, Things Stay the Same…, Leroy RobinsonJr., Editor, SpringerLink, New York, pp.226, 2015

  • Publication Type: Book Chapter / Chapter Vocational Book
  • Publication Date: 2015
  • Publisher: SpringerLink
  • City: New York
  • Page Numbers: pp.226
  • Editors: Leroy RobinsonJr., Editor
  • Çukurova University Affiliated: Yes