ANALYSIS OF THE EFFECTS OF OBTAINING GEOGRAPHICAL INDICATION FOR KASTAMONU (TAŞKÖPRÜ) GARLIC ON PRODUCERS AND CONSUMERS


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Türker M., Öztornacı B. , Akdemir Ş. , Kesin F.

12th International Congress on Social Studies with Recent Researches, Rize, Türkiye, 5 - 07 Haziran 2020, cilt.3, no.77535, ss.938-948

  • Cilt numarası: 3
  • Basıldığı Şehir: Rize
  • Basıldığı Ülke: Türkiye
  • Sayfa Sayısı: ss.938-948

Özet

This study is carried out to analyse the effects of obtaining geographical indication for

Kastamonu (Taşköprü) garlic on producers and consumers and the data of this study is

acquired from 100 producers representing the Taşköprü district of Kastamonu province

selected with simple random sampling method and 100 consumers representing different

levels of income (low, medium, high) in Kastamonu city center and the surveys conducted in

2018.

It is found out that obtaining geographical indication for the product provides high price and

market guarantee to the producers hence producers increase their production areas and yield

thus increase their revenue and even producers who do not produce geographical marked

products put their product in the markets as if geographical marked product therefore they

also benefit from the expanding market. Factors effecting the production of geographical

marked products are; land size of operators, land ownership structure and their marital status.

Consumers have high tendency to consume geographical marked products with reasons such

as; these products are more delicious, better quality, healthier and less harmful to the

environment. While 12% of the consumers do not agree to pay higher prices for the

geographical marked products approximately half of them said that they would prefer

geographical marked products even if 10% more expensive. It is found out that in geographical

marked product consumption there are some effective factors such as; age, occupation and

education variables.