Akademik Veri Yönetim Sistemi
12th International Congress on Social Studies with Recent Researches, Rize, Türkiye, 5 - 07 Haziran 2020, cilt.3, sa.77535, ss.938-948
This study is carried out to analyse the effects of obtaining geographical indication for
Kastamonu (Taşköprü) garlic on producers and consumers and the data of this study is
acquired from 100 producers representing the Taşköprü district of Kastamonu province
selected with simple random sampling method and 100 consumers representing different
levels of income (low, medium, high) in Kastamonu city center and the surveys conducted in
2018.
It is found out that obtaining geographical indication for the product provides high price and
market guarantee to the producers hence producers increase their production areas and yield
thus increase their revenue and even producers who do not produce geographical marked
products put their product in the markets as if geographical marked product therefore they
also benefit from the expanding market. Factors effecting the production of geographical
marked products are; land size of operators, land ownership structure and their marital status.
Consumers have high tendency to consume geographical marked products with reasons such
as; these products are more delicious, better quality, healthier and less harmful to the
environment. While 12% of the consumers do not agree to pay higher prices for the
geographical marked products approximately half of them said that they would prefer
geographical marked products even if 10% more expensive. It is found out that in geographical
marked product consumption there are some effective factors such as; age, occupation and
education variables.