The effects of television food advertisement on children's food purchasing requests


Arnas Y.

PEDIATRICS INTERNATIONAL, vol.48, no.2, pp.138-145, 2006 (Journal Indexed in SCI) identifier identifier identifier

  • Publication Type: Article / Article
  • Volume: 48 Issue: 2
  • Publication Date: 2006
  • Doi Number: 10.1111/j.1442-200x.2006.02180.x
  • Title of Journal : PEDIATRICS INTERNATIONAL
  • Page Numbers: pp.138-145

Abstract

Background: Children's eating habits and their food consumption have direct relations with obesity, diabetes, cancers, hypertension and coronary heart disease. Television advertisements directly affect children's eating habits and their food consumption. This study was conducted in order to examine television advertisements and children's food consumption while watching television and their desire to purchase goods that they see on television advertisements.