THE IMPACTS OF PERCEIVED EXPERIENTIAL VALUE ANDFLOW EXPERIENCE ON CONSUMER SATISFACTION ANDPURCHASE INTENTION: A COMPARISON OF ONLINE,PHYSICAL, AND MOBILE STORE CHANNELS
in: TEORIES AND CRITICS INECONOMICS MANAGEMENT, Samet Evci,Vikas Arya, Editor, IJOPEC Publication Limited, pp.451-471, 2019
- Publication Type: Book Chapter / Chapter Vocational Book
- Publication Date: 2019
- Publisher: IJOPEC Publication Limited
- Page Numbers: pp.451-471
- Editors: Samet Evci,Vikas Arya, Editor
- Çukurova University Affiliated: Yes