Expenditure-Based Market Segmentation: A Logit Analysis Application on Festival Visitors


Yavuz M. C., Karabağ S. F.

Çukurova Üniversitesi Sosyal Bilimler Dergisi, vol.15, no.1, pp.427-436, 2006 (Peer-Reviewed Journal)

  • Publication Type: Article / Article
  • Volume: 15 Issue: 1
  • Publication Date: 2006
  • Journal Name: Çukurova Üniversitesi Sosyal Bilimler Dergisi
  • Journal Indexes: TR DİZİN (ULAKBİM)
  • Page Numbers: pp.427-436
  • Çukurova University Affiliated: Yes