Developing A Marketing Communication Strategy for A New Destination Brand: Ancient Cappodocia Comana


YAVUZ M. C. , GİRGİNER K. S.

International Tourism Conference, Antalya, Turkey, 20 - 26 November 2006, pp.255-270

  • Publication Type: Conference Paper / Full Text
  • City: Antalya
  • Country: Turkey
  • Page Numbers: pp.255-270